Google Keyword Planner – this popular tool helps you decide which keywords you should target, see how often certain keywords are searched, and discover new relevant keywords to explore.From keyword research to its market explorer, SEMrush is a powerful asset for any business. SEMrush – even if you don’t use this for narrowing down your niche, this is a great all-rounder to help you stay on top of your marketing.You can even view search interest by region, and compare it to other search terms over time. Google Trends – this handy tool shows you how popular certain search terms are over time.Well, it’s always a good idea to carry out some research – and there are plenty of tools out there to help you get started. So how do you go about picking a profitable niche? “Beginners should be focusing on choosing a long-term niche market with consistent demand and supplier availability, at a high enough price point, with competitive 1-2 day delivery times.” Lewis Smith also advises new dropshippers not to focus too much on quick wins: You’re better off choosing a niche that consistently delivers, and gives you repeat customers. Hot trends are fine for short-term wins, but they’re super competitive, can come with rock-bottom prices, and don’t last very long.
Bet you can guess which one we most recommend!
There are various ways to approach niches – you can either jump on hot trends or choose more long-term, steady options. It can even have a considerable impact on the success of your dropshipping business in the long run. It seems that most guides about starting anything begin with “Find your niche…” – and dropshipping is no different.įinding your niche is important because it helps you narrow down your target audience, and the types of products you’ll be focusing on. This is the first step, and arguably the most important – so don’t skip it! Do market research, find ways to add value, and think about what sorts of customers you want to attract to your store. Niches are important, but products are even more vital for the success of your dropshipping business. This means you never have to handle the products yourself, which is one of the key differences between dropshipping and traditional stores.įinding a niche is helpful for connecting with a target audience, and for sourcing relevant products. When they receive an order from your store, they prepare, package, and ship that product directly to your customer. A supplier is a third party that owns and stores the products you’re selling. When you receive a customer order, you forward it on to your dropshipping supplier. However, whereas a normal online store would simply ship their products to the customer at this point, dropshipping is a bit different. You act as the retailer – you have a store, advertise products, and accept payments from customers. It may sound mysterious, but dropshipping is actually pretty straightforward. They in turn process, package, and ship the product directly to the customer. Customers order products through your online store, and you alert your supplier. But first, we’re going to start off with the common question: what is dropshipping?ĭropshipping is a business model where you, the retailer, don’t have to store or even handle any stock. We’ll walk you through each of these steps, and reveal three common dropshipping mistakes to avoid, in order to give you the best chance of success.
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Here’s a quick look at the five main steps you’ll need to go through to become a dropshipper… How to Start a Dropshipping Business: 5 Simple Steps
They’ve been where you are now and have some words of wisdom to help you on your way. And no, we’re not blowing our own trumpet here – we reached out to real-life dropshippers to bring you actionable advice at each stage of our end-to-end dropshipping guide. But which one is better for you?Įnter the experts. Shopify is better for scaling larger businesses while Wix is easier for smaller-scale online stores. It’s estimated that there will be 266.7 million digital buyers worldwide this year, so the customers are out there waiting.* Knowing where to get started can be rather tricky, but ecommerce builders like Shopify and Wix make it simpler if you’re a beginner. Starting your own dropshipping business is an exciting – and pretty smart – decision to make for 2022.